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About us

Afbeelding Kay Yin

CO-FOUNDER

Afbeelding Floor

CO-FOUNDER

Fifteen years ago I graduated in Sociology with a specialization in migration and ethnic issues, since then I have worked in public institutions in various policy areas such as anti-discrimination, inclusion, welfare and education. My motivation is to realize social impact, also with a commercial impact. With my graduation project for the Executive MBA I focus on how companies can achieve ESG goals.

My internationally oriented career started with studies in International Relations and European Studies. Since the past few years, my focus has been on working on sustainability issues within the business community. After completing my Executive MBA in Maastricht, where I met Kai Yin, the desire has grown to set up something impactful for that other big societal issue: how do we ensure that everyone feels welcome and valued in our society?

Increase mutual understanding in a fun way

We strive for a world with more mutual understanding so that interaction and collaboration can run smoothly. This is done by literally stepping into someone’s shoes. Through interactive experiences, your perspective is increased and there is more mutual understanding within your organization. We believe that you can learn the most by experiencing. Together with you, we ensure a pleasant, safe and inclusive organization!

In your shoes afbeelding